<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: United Broke My Guitar &#8212; Video Goes Viral, Drives PR Response (and Album Sales?)</title>
	<atom:link href="http://www.gablepr.com/blog/2009/07/15/united-broke-my-guitar-video-goes-viral-drives-pr-response-and-album-sales/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.gablepr.com/blog/2009/07/15/united-broke-my-guitar-video-goes-viral-drives-pr-response-and-album-sales/</link>
	<description>A constant quest for best PR practices in building image, reputation, results</description>
	<lastBuildDate>Mon, 21 Dec 2009 18:42:11 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
		<item>
		<title>By: Buford Tomblin</title>
		<link>http://www.gablepr.com/blog/2009/07/15/united-broke-my-guitar-video-goes-viral-drives-pr-response-and-album-sales/comment-page-1/#comment-59</link>
		<dc:creator>Buford Tomblin</dc:creator>
		<pubDate>Mon, 21 Dec 2009 18:42:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.gablepr.com/blog/?p=829#comment-59</guid>
		<description>Now this&#160;&lt;a href=&quot;http://www.learnguitardirectory.com&quot; rel=&quot;nofollow&quot;&gt;guitar&lt;/A&gt; article is really one of the best Ive read&#160;on this exellent topic. I agree with your views and am looking forward to your new posts.&#160; I&#039;m grabbing&#160;your rss feed to stay informed of any updates.</description>
		<content:encoded><![CDATA[<p>Now this&nbsp;<a href="http://www.learnguitardirectory.com" rel="nofollow">guitar</a> article is really one of the best Ive read&nbsp;on this exellent topic. I agree with your views and am looking forward to your new posts.&nbsp; I&#8217;m grabbing&nbsp;your rss feed to stay informed of any updates.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Nealle Page</title>
		<link>http://www.gablepr.com/blog/2009/07/15/united-broke-my-guitar-video-goes-viral-drives-pr-response-and-album-sales/comment-page-1/#comment-32</link>
		<dc:creator>Nealle Page</dc:creator>
		<pubDate>Sat, 18 Jul 2009 23:15:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.gablepr.com/blog/?p=829#comment-32</guid>
		<description>It is so true that the tune struck a chord.  

I just flew on a different airline and noticed while waiting for my baggage, that one of the other flights whose baggage was coming through on the same baggage roundabout was a co-chair with united and I immediately started singing &quot;united breaks guitars&quot;.  

After an initial panic for the safety of my own luggage, I begun wondering about the end result for David.  Good to hear that he has a new guitar, but sad to hear that it was not United that made the reparations.</description>
		<content:encoded><![CDATA[<p>It is so true that the tune struck a chord.  </p>
<p>I just flew on a different airline and noticed while waiting for my baggage, that one of the other flights whose baggage was coming through on the same baggage roundabout was a co-chair with united and I immediately started singing &#8220;united breaks guitars&#8221;.  </p>
<p>After an initial panic for the safety of my own luggage, I begun wondering about the end result for David.  Good to hear that he has a new guitar, but sad to hear that it was not United that made the reparations.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Adrian Durlester</title>
		<link>http://www.gablepr.com/blog/2009/07/15/united-broke-my-guitar-video-goes-viral-drives-pr-response-and-album-sales/comment-page-1/#comment-31</link>
		<dc:creator>Adrian Durlester</dc:creator>
		<pubDate>Thu, 16 Jul 2009 13:53:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.gablepr.com/blog/?p=829#comment-31</guid>
		<description>While I&#039;m sympathetic, he really SHOULD have opened the case when he arrived in Omaha, and, at the very least, taken pictures. I&#039;ve known since I was a child that shippers always say that one should inspect packages upon receipt even if there is no outward sign of damage. Mr. Carroll does bear some responsibility for the outcome of his situation. I don&#039;t know about you, but when I travel with one of my pianos on a plane, I damn sure open the case at the destination airport to check it.

Also, the &quot;we were on the road away from Omaha&quot; is a lame excuse for having not contacted the airline immediately when the damage was discovered the day after they arrived in Omaha, at the sound check. Sounds like they did a week of touring gigs with his broken guitar in tow. Hard to be sympathetic for that. Especially in this day of cell phones, email, etc.

Sounds to me like Mr. Carroll and his gang were too lazy to bother to check things, too follow-up on things, and too focused on their career path itself and less on the material items like their guitars. (Personally, I have heard stories from roadies-who take meticulous care of player&#039;s instruments-about how the performers then mistreat those same instruments.) Obviously, Mr. Carroll had other guitars to play which he then used. Did his audiences feel cheated because he didn&#039;t play his $3500 Taylor. Would they even know? A consummate musician can make good music on even the worst of instruments, and somehow I doubt Mr. Carroll&#039;s alternate guitars were cheapies from Sears.

(One also has to wonder why no one snapped a photo with their cellphone on the tarmac at Chicago, showing the offending instrument throwing/throwers.)

FWIW, this article contradicts Mr. Carroll&#039;s statement on his website. He never actually saw *his* guitar being mishandled. By the time he looked, he surmises, his guitar had already been thrown. (He offers no proof of this.)

I&#039;m glad Mr. Carroll is past angry, because he&#039;d have to save some of that anger for his own mistakes and tunnel vision. Somehow, though, he seems to have turned his misfortune to his advantage. United wants to make things right to Carroll financially, has apologized to him, and wants to use the video as training to change its corporate culture. Millions of people have seen the video, and now know  of Mr. Carroll and his band. My heart bleeds.Not.

If he&#039;d checked his guitar at airport in Omaha and filed a claim, I&#039;ll bet he would have wound up with a substantially smaller settlement than he will now probably get from United (plus he won&#039;t have all these great publicity for an up and coming singer!. Aw, shucks.

Gee, what a clever publicity ploy. So, did any of this really happen? Can we be sure? I&#039;ve seen no evidence that this story is anything but invented or apocryphal. Perhaps United and Taylor are in on it?

Has anyone interviewed other passengers that were supposedly on this flight, or tried to locate the person who supposedly claimed &quot;they&#039;re throwing guitars?&quot; All the news stories seem to havebeen about the &quot;viral&quot; nature of the video, and not the actual facts of the story.

Also, there are always sides to a story. Were all the United agents and employees truly surly or dismissive? Was Mr. Carroll always polite and respectful to them?

Was this truly a &quot;viral&quot; video as claimed, where &quot;the people&quot; forced an outcome or is it a shameless sham? Food for thought.

Also, for the record, I once flew United on a vacation to Hawaii. On the return trip, they misrouted a grass mat we had purchased for a few bucks as a souvenir. United located the misrouted mat, sent it back to our local airport, and had it delivered to our house by taxi, along with a letter of profuse apology. Admittedly, this was some years ago. Nevertheless, it represents most of my own personal experience with United Airlines, which have generally been positive. The missing grass mat was the only luggage problem I have ever had flying United.</description>
		<content:encoded><![CDATA[<p>While I&#8217;m sympathetic, he really SHOULD have opened the case when he arrived in Omaha, and, at the very least, taken pictures. I&#8217;ve known since I was a child that shippers always say that one should inspect packages upon receipt even if there is no outward sign of damage. Mr. Carroll does bear some responsibility for the outcome of his situation. I don&#8217;t know about you, but when I travel with one of my pianos on a plane, I damn sure open the case at the destination airport to check it.</p>
<p>Also, the &#8220;we were on the road away from Omaha&#8221; is a lame excuse for having not contacted the airline immediately when the damage was discovered the day after they arrived in Omaha, at the sound check. Sounds like they did a week of touring gigs with his broken guitar in tow. Hard to be sympathetic for that. Especially in this day of cell phones, email, etc.</p>
<p>Sounds to me like Mr. Carroll and his gang were too lazy to bother to check things, too follow-up on things, and too focused on their career path itself and less on the material items like their guitars. (Personally, I have heard stories from roadies-who take meticulous care of player&#8217;s instruments-about how the performers then mistreat those same instruments.) Obviously, Mr. Carroll had other guitars to play which he then used. Did his audiences feel cheated because he didn&#8217;t play his $3500 Taylor. Would they even know? A consummate musician can make good music on even the worst of instruments, and somehow I doubt Mr. Carroll&#8217;s alternate guitars were cheapies from Sears.</p>
<p>(One also has to wonder why no one snapped a photo with their cellphone on the tarmac at Chicago, showing the offending instrument throwing/throwers.)</p>
<p>FWIW, this article contradicts Mr. Carroll&#8217;s statement on his website. He never actually saw *his* guitar being mishandled. By the time he looked, he surmises, his guitar had already been thrown. (He offers no proof of this.)</p>
<p>I&#8217;m glad Mr. Carroll is past angry, because he&#8217;d have to save some of that anger for his own mistakes and tunnel vision. Somehow, though, he seems to have turned his misfortune to his advantage. United wants to make things right to Carroll financially, has apologized to him, and wants to use the video as training to change its corporate culture. Millions of people have seen the video, and now know  of Mr. Carroll and his band. My heart bleeds.Not.</p>
<p>If he&#8217;d checked his guitar at airport in Omaha and filed a claim, I&#8217;ll bet he would have wound up with a substantially smaller settlement than he will now probably get from United (plus he won&#8217;t have all these great publicity for an up and coming singer!. Aw, shucks.</p>
<p>Gee, what a clever publicity ploy. So, did any of this really happen? Can we be sure? I&#8217;ve seen no evidence that this story is anything but invented or apocryphal. Perhaps United and Taylor are in on it?</p>
<p>Has anyone interviewed other passengers that were supposedly on this flight, or tried to locate the person who supposedly claimed &#8220;they&#8217;re throwing guitars?&#8221; All the news stories seem to havebeen about the &#8220;viral&#8221; nature of the video, and not the actual facts of the story.</p>
<p>Also, there are always sides to a story. Were all the United agents and employees truly surly or dismissive? Was Mr. Carroll always polite and respectful to them?</p>
<p>Was this truly a &#8220;viral&#8221; video as claimed, where &#8220;the people&#8221; forced an outcome or is it a shameless sham? Food for thought.</p>
<p>Also, for the record, I once flew United on a vacation to Hawaii. On the return trip, they misrouted a grass mat we had purchased for a few bucks as a souvenir. United located the misrouted mat, sent it back to our local airport, and had it delivered to our house by taxi, along with a letter of profuse apology. Admittedly, this was some years ago. Nevertheless, it represents most of my own personal experience with United Airlines, which have generally been positive. The missing grass mat was the only luggage problem I have ever had flying United.</p>
]]></content:encoded>
	</item>
</channel>
</rss>
