As a public relations intern for Gable PR, Laura Woods’ responsibilities include general account support for clients in transportation, technology, biotech, energy and clean tech. She focuses her efforts on writing and editing media materials, conducting client research, identifying industry trends and helping to generate creative story ideas for clients.

Before joining Gable PR, Laura was the public relations intern for skincare provider, Neutrogena. In this role, she assisted the PR department with functions related to the promotion and placement of their products. She also supported senior staff with writing press kit materials, coordinating special events and helping implement a social media strategy for the company.

Previously, Laura worked for MGM Studios as a corporate communications intern and for Dedicated Media as a blogger. Laura is especially interested in using social media as a public relations tool and is focusing her efforts on learning how to use blogs and social networking sites to manage the reputation of an organization.

She graduated from Loyola Marymount University (Los Angeles) in 2009 with a Bachelor of Arts degree in English, emphasis in journalism and a minor in natural science.